Privacy Policy
Last updated: October 29, 2026 · BJS Soft Solutions LLCThe short version: Petify is operated by BJS Soft Solutions LLC. We collect the information needed to run the app, such as your account details, your pets' profiles and the photos, audio and messages you send to our AI features. We use service providers to host data, power AI responses, process subscriptions, show ads and understand crashes. We do not sell your personal information. You can delete your account and its data from inside the app at any time.
1. Who we are
This Privacy Policy explains how BJS Soft Solutions LLC ("we", "us", "our") handles information when you use the Petify mobile app, the website at petify.health and related services (together, the "Services"). If you have questions, contact us at [email protected].
2. Information we collect
Information you give us
- Account information: when you sign in with Google, Apple or email, we receive your name, email address and, where available, your profile photo. If you use "Hide My Email" with Apple, we receive a relay address instead.
- Pet profiles: your pets' names, species, breed, age, weight, photos and other details you add.
- Health and care records: vaccination records, medical notes, diet plans, reminders and documents you store in the app's vault.
- Photos and camera images: images you take or choose from your library to scan or identify a pet.
- Audio and speech: sounds you record for the pet translator and speech you dictate in chat. Speech recognition may be processed by your device's operating system (Apple or Google).
- Chats and content: messages you send to the AI assistant, and posts, comments and direct messages you share in communities.
- Support messages: anything you send us by email or feedback forms.
Information collected automatically
- Location: if you allow it, your device location when you search for nearby places such as vets, groomers or parks. We only use it to return results near you.
- Device and usage data: device model, operating system, app version, language, and how you use app features.
- Crash and performance data: diagnostic logs when the app crashes or misbehaves.
- Notification token: an identifier that lets us send you push notifications and reminders.
- Advertising identifier: your device's advertising ID (IDFA on iOS, Advertising ID on Android). On iOS we only access it if you allow tracking.
- Purchase information: your subscription status and transaction identifiers. Payments are handled by Apple or Google; we never receive your card details.
Our website
- Forms: when you join the newsletter or Community waitlist, we receive your email address and, for the waitlist, the area you enter. When a clinic requests access, we receive the clinic name, contact name, work email, city and practice system. We use these only for the purpose of the form, and newsletter and waitlist sign-ups are confirmed by email before we send anything else.
- Analytics: we use Google Analytics to understand how visitors use the website, such as which pages are viewed and which buttons are clicked. It uses cookies and collects information such as your approximate location, device and browser. Advertising features are turned off. If you are in the EU or UK, we only load Google Analytics after you allow it. Anyone can change their choice at any time with the Cookie settings link at the bottom of every page.
- Cookies: with your permission where required, Google Analytics sets cookies (named _ga and _ga_*) that last up to two years. The website also sets one functional cookie (pf_hero) that remembers which version of the home page headline you saw, for up to 30 days, and remembers your cookie choice in your browser. None of these are used for advertising.
3. How we use information
- To provide the Services, including pet profiles, AI scans and chat, the translator, reminders, nearby places, communities and the health vault.
- To create and secure your account and prevent fraud, spam and abuse.
- To process subscriptions and credits and restore your purchases.
- To send reminders and notifications you have turned on.
- To show ads in the free version of the app and measure how they perform.
- To fix bugs, understand how features are used and improve the Services.
- To respond to your requests and comply with legal obligations.
We do not use your photos, audio or chats to train our own AI models.
4. AI features
When you use a scan, chat or translator feature, the photo, audio or text you submit is sent to a third-party AI provider, currently OpenAI and Google (Gemini), to generate a response. These providers process the content on our behalf under their API terms, which do not permit them to use it to train their models. AI responses may be inaccurate and are not veterinary advice. See our Terms of Service.
5. How we share information
We do not sell your personal information. We share it only as follows:
- Google Firebase (Authentication, Firestore, Storage, Cloud Messaging, Analytics, Crashlytics, Remote Config): Sign-in, data storage, push notifications, usage analytics and crash reports
- Our hosting providers: Running our servers and databases
- OpenAI and Google (Gemini): Generating responses for AI features
- OpenStreetMap Overpass API servers: Finding nearby places from the location you search with
- RevenueCat, Apple App Store, Google Play: Processing and verifying subscriptions and purchases
- Google AdMob and other advertising partners: Showing and measuring ads
- Google Analytics: Measuring how visitors use our website, with advertising features turned off
- Other users: Community posts, comments, your display name and profile photo are visible to other users; direct messages are visible to the people you send them to
- Authorities or other parties: When required by law, to protect rights and safety, or as part of a merger, acquisition or sale of assets
6. Advertising and tracking
The free version of Petify shows ads. On iOS, we ask for permission through App Tracking Transparency before accessing your advertising identifier. If you decline, you still see ads, but they are not personalized. On Android, you can reset your advertising ID or opt out of personalized ads in your device settings. Subscribers may see fewer or no ads, depending on their plan.
7. Data retention
We keep your information while your account is active. When you delete your account, we delete or anonymize your personal information, pet profiles, records and uploaded files within 30 days. Copies in backups are removed when the backups expire. We may keep limited information longer where the law requires it or to resolve disputes. Content you sent to other users in messages may remain visible to them.
8. Your choices and rights
- Delete your account: in the app, open your profile and choose Delete Account. You can also email us to request deletion.
- Access and correct: you can view and edit most information in the app, or ask us for a copy.
- Permissions: you can turn off camera, microphone, photos, location and notification access at any time in your device settings. Some features will stop working.
- Subscriptions: manage or cancel them in your App Store or Google Play account settings.
Depending on where you live, including the EU, UK and certain US states such as California, you may have rights to access, correct, delete, port or restrict the processing of your information, to object to processing, and to withdraw consent. To use these rights, email [email protected]. We will respond within the time required by law and will not discriminate against you for using them. You may also complain to your local data protection authority.
Legal bases (EU and UK users)
We process your information to perform our contract with you (providing the Services), with your consent (for example, tracking, location and notifications), for our legitimate interests (security, analytics and improving the Services), and to comply with legal obligations.
9. International transfers
Our service providers may process your information in countries other than your own, including the United States. Where required, we rely on appropriate safeguards such as the European Commission's Standard Contractual Clauses.
10. Security
We use encryption in transit, access controls and other reasonable measures to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
11. Children
Petify is not directed to children under 13, or under 16 in the EU and UK, and we do not knowingly collect their personal information. If you believe a child has given us information, contact us and we will delete it.
12. Changes to this policy
We may update this policy from time to time. We will change the "Last updated" date above and, for significant changes, notify you in the app or by email.
13. Contact us
BJS Soft Solutions LLC (Wyoming, USA) · Email: [email protected]





